The final edition of LEVEL UP! for the year brought together once more, a variety of veterans from the Nigeria’s various creative sectors. Notable names included Photographer, Kelechi Amadi-Obi, Founder, Femi Handbags, Femi Olayebi, Osione Itegboje of Light Design Studio, Media personality, Dakore Akande. Also in the house was the former Editor in Chief of Mania Magazine , Godson Ukaegbu, Founder of the Apples & Oranges Spa, Beatrice Eneh , as well as Kemi Lewis of KLS Natural Hair Salon and Jay Chikezie of Nairabox giving a tech edge to the line up.
There was a major emphasis on understanding one’s core competency as a creative brand and business , as well as fully understanding your target audience. Femi Olayebi, further explained the importance of ones intimate knowledge of the target audience, as it’s likely that your competition would have similar products to you, however understanding your prospective customers would help dictate the best ways to specifically cater to them and differentiate your offering.
It was a great way to end what has been an active ear of events for The Assembly Hub, definitely setting us up in the right direction for 2019.
The Assembly would love to say a big thank you to our partners;
Official Venue Partner: FreeMe Digital our official venue partner.
Media Partners; Business Day, Bella Naija Style and Bella Naija Online.
Community Partner: Printivo
Image Credit: Stephanie Nwannukwu
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