Principles of Styling Masterclass with Veronica Odeka Recap

Fashion Styling is fast becoming a sought after career path in Africa, as the need for this profession in its various forms from TV to E-commerce is growing in the industry. Furthermore, Personal Styling is one of the fashion careers of the future according to the BOF. Ultimately, the most important skill set to have in this profession, is being able to create value and deliver results.

The Assembly Principals of Styling Masterclass_Veronica Odeka

Are you trying to figure out how to launch a career in styling? Or are you looking to transition your business from a part-time to a full-time gig? The Principles of Styling masterclass was where you needed to be! The Instructor for the day, Veronica Odeka – (you might remember her from out Creative Direction & Styling Masterclass last year), broke down the business of styling brick by brick and very candidly might we add, leaving no stone unturned.

On the 21st March 2018, we hosted Veronica Odeka, a personal stylist and renowned image maker to the stars, who to our students through the A-Zs of building and growing a profitable styling career in Nigeria.

The Assembly Principals of Styling Masterclass_Veronica Odeka

The Assembly Principals of Styling Masterclass_Veronica Odeka

The first half of the class brought it back to basics, covering and identifying the role of a stylist. Veronica explained that through her years she noticed that sometimes Stylists find themselves doing the job of a creative director and stylist together and still not being compensated adequately, thus giving advice on how to navigate such situations. Veronica also expressed the importance of trying as many paths and formats of the profession as possible, before making the decision on what best suits you, your skill-set and where you can confidential carve a niche for yourself.

The Assembly Principals of Styling Masterclass_Veronica Odeka

The Assembly Principals of Styling Masterclass_Veronica Odeka

The next half of the class featured insights on what to do when building your team, the key resources you’d need for any assignment, as well as how to approach and execute a contract so that you’re professionally packaged and help mitigate disagreements. Veronica also  reminded students on the importance of communication, etiquette and work ethics, which can determine why a client would call you for repeat business over the next person.

The Assembly Principals of Styling Masterclass_Veronica Odeka

The Assembly Principals of Styling Masterclass_Veronica Odeka

The Assembly Principals of Styling Masterclass_Veronica Odeka

Here are some key takeaways from the class:

  • Practice makes perfect. Don’t wait for a job before you work, work as if you have the job so you’ll be ready when it comes.
  • Travel, keep your eyes open and pay attention to what’s around you. Allow yourself to be inspired by everything and anything around you.
  • Keep it fresh! Remember to update your bio every 6 months. Most recent work should always be listed first.

The Assembly Principals of Styling Masterclass_Veronica Odeka

If you were at the Masterclass, feel free to share your thoughts and let us know if you have any further questions below

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Venue: The Wedding Mall
Image Credit: Afro Shots