Sales and Marketing Manager – Andrea Iyamah

Oct 7, 2022

Full time

ANDREA IYAMAH is a fashion brand recognized for its eccentric and unique take on resort wear and ready-to-wear clothing. We are looking for a Sales and Marketing Manager in Lagos, Nigeria. Our ideal candidate will be well-versed in fashion business marketing, sales, and management. Below listed are the job duties, skills, and qualifications needed.

RESPONSIBILITIES

  • Contributing to the development of marketing strategies.
  • Promoting the brand and introducing new products to the market.
  • Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals.
  • Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company’s marketing goals.
  • Gathering, investigating, and summarizing market data and trends to draft reports.
  • Implementing new sales plans and advertising.
  • Maintaining relationships with important clients by making regular calls, understanding their needs, and anticipating new marketing opportunities.
  • Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks.
  • Plan, strategies and execute marketing designs and activities to establish and maintain brand presence in the market.
  • Define product strategies and road maps.
  • Research and determine product weaknesses and areas to be modified.
  • Develop sales tools and collaterals.
  • Develop effective product positioning in the market.
  • Conduct competitive strategic analysis, consumer segmentation, and consumer insight development.
  • Develop mid-term plans and financial analyses.
  • Launch and oversee advertising and media planning.
  • Coordinating with media representatives and sponsors.
  • Tracking sales data to ensure the company meets sales quotas.
  • Creating and presenting sales performance reports.

REQUIRED SKILLS AND QUALIFICATIONS

  • 3-5 years of proven marketing management experience in the fashion industry or beauty and lifestyle industries
  • Strong leadership, communication, and collaboration skills
  • Competency in MS Office
  • Knowledgeable in CRM
  • Strong interpersonal and presentation skills
  • Able to manage, guide, and lead employees to ensure appropriate financial processes are being used
  • Ability to work well under pressure and in a fast-paced environment
  • Organization and attention to detail
  • Interest in the retail clothing sector – Preferably women’s wear
  • Bachelor’s Degree in Marketing or a related field

PREFERRED SKILLS AND QUALIFICATIONS

  • Knowledgeable in E-Commerce – Specifically Shopify

WORK TYPE

  • Hybrid

WORK HOURS

  • 10am – 6pm
  • Monday – Friday

SALARY

  • N251,000 – N300,000

HOW TO APPLY

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